Terms of Service
Last updated: May 4, 2026
These Terms of Service ("Terms") govern your access to and use of TheAutoReply, a software-as-a-service product offered by X3 E-Commerce LLC, a Michigan limited liability company doing business as FrontDesk Global ("FrontDesk Global," "we," "us," or "our"). By creating an account, accessing, or using TheAutoReply (the "Service"), you agree to these Terms. If you do not agree, do not use the Service.
1. Eligibility and account
1.1. You must be at least 18 years old and authorized to bind the business you represent. 1.2. You must provide accurate, current, and complete information when creating your account and keep it updated. 1.3. You are responsible for maintaining the security of your account credentials and for all activity that occurs under your account. 1.4. We may suspend or terminate accounts that violate these Terms, applicable law, or the policies of integrated third-party platforms (including Google).
2. The Service
2.1. What the Service does. TheAutoReply is a software product that uses artificial intelligence to draft and post replies to reviews left on your Google Business Profile. You authorize us to read your reviews and post replies on your behalf in accordance with the configuration you choose.
2.2. AI-generated content. Replies generated by the Service are drafted by AI and posted under your business identity on Google. You are the publisher of those replies and are responsible for their content, the same as if you had typed them yourself. You may operate in approve-mode (review every reply before it posts) or auto-post mode (replies post automatically).
2.3. Service modifications. We may add, remove, or modify features at any time. We will give reasonable advance notice of material reductions in functionality.
2.4. Beta features. Features marked "beta," "preview," or similar are provided as-is, may change, and may be removed without notice.
3. Subscription, fees, and trial
3.1. Pricing. The Service is offered as a recurring monthly subscription at the rate displayed on our pricing page at the time of purchase ($49 USD per month per business location as of the date above).
3.2. Free trial. New customers are entitled to a 14-day free trial. At the end of the trial, your subscription automatically converts to paid unless you cancel.
3.3. Billing. You authorize us, through our payment processor (Stripe), to charge your designated payment method on the day of conversion and on the same day each subsequent month.
3.4. Taxes. Prices are exclusive of applicable taxes. We collect and remit sales/use tax where required, using Stripe Tax.
3.5. Refunds. All fees are non-refundable except as required by law. If you cancel, you retain access through the end of the current billing period.
3.6. Price changes. We may change subscription prices with at least 30 days' written notice. Existing customers' rates are protected for the duration of any price-lock commitment we make at sign-up.
4. Your responsibilities
4.1. Compliance. You must comply with all applicable laws and the terms of any third-party platforms you connect to the Service, including Google's Business Profile terms.
4.2. Authority to use Google account. You represent that you are the owner of, or are authorized to manage, the Google Business Profile(s) you connect to the Service.
4.3. Content review. You are responsible for reviewing AI-drafted replies in approve-mode and editing or rejecting any reply that is inaccurate, inappropriate, or that you do not wish to publish under your business identity.
4.4. Prohibited conduct. You will not (a) reverse-engineer or attempt to derive source code from the Service; (b) use the Service to harass, defame, or disclose private information; (c) post replies that violate Google's policies; (d) attempt to remove or manipulate genuine negative reviews; (e) use the Service for any unlawful purpose; or (f) use the Service to compete with us.
5. Our responsibilities and limitations
5.1. AI guardrails. The Service is configured to refuse to draft replies that argue with reviewers, reveal private information, threaten legal action, or use language flagged as toxic, harassing, or discriminatory. Edge cases are flagged for human review and not auto-posted.
5.2. No warranty of perfect output. Despite our guardrails, AI-generated content can contain errors. The Service is provided "as is" without warranty of accuracy, completeness, or fitness for a particular purpose.
5.3. Service availability. We aim for high uptime but do not guarantee uninterrupted service. We are not liable for downtime caused by third-party platforms (Google, Stripe, etc.) or force majeure.
5.4. Third-party platforms. Our ability to deliver the Service depends on Google's Business Profile API and other third-party services. We are not responsible for changes those platforms make.
6. Data and privacy
6.1. Our collection, use, and protection of personal data is described in our Privacy Policy, which is incorporated by reference into these Terms.
6.2. You retain ownership of your business data, including reviews, replies, brand voice configuration, and customer information.
6.3. We will not sell your data, train our models on your private content, or share your customer data with third parties except as required to operate the Service or comply with law.
6.4. Data export. You may export your reply history at any time as CSV via the dashboard.
6.5. Data deletion. Upon account termination, we delete your data within 30 days unless you request earlier deletion or longer retention.
7. Intellectual property
7.1. We own all intellectual property in the Service, including the software, AI prompts, brand voice templates, and documentation.
7.2. You retain ownership of (a) your business data, (b) the replies posted under your business name (which become part of the public record on Google), and (c) any custom brand voice configuration you create.
7.3. License to us. You grant us a limited, non-exclusive license to access your Google Business Profile, read your reviews, draft replies, and post replies on your behalf in accordance with your configuration. This license terminates when you terminate your account.
7.4. Feedback. Suggestions or feedback you provide may be used by us without restriction or compensation.
8. Termination
8.1. By you. You may cancel your subscription at any time through the dashboard. Cancellation takes effect at the end of the current billing period.
8.2. By us. We may terminate or suspend your account, with or without notice, for material breach of these Terms, unlawful use of the Service, or risk to our infrastructure or other customers.
8.3. Effect of termination. Upon termination: (a) your access to the Service ends; (b) replies previously posted to Google remain on Google (we do not control them post-publication); (c) your data is deleted within 30 days; (d) any unpaid fees become immediately due.
8.4. Survival. Sections 5 (limitations), 6 (data), 7 (IP), 9 (disclaimers), 10 (indemnification), 11 (limitation of liability), 12 (dispute resolution), and 14 (general) survive termination.
9. Disclaimers
9.1. THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE." WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT, TO THE FULLEST EXTENT PERMITTED BY LAW.
9.2. WE DO NOT WARRANT THAT (A) AI-GENERATED REPLIES WILL BE ERROR-FREE, (B) THE SERVICE WILL MEET YOUR SPECIFIC REQUIREMENTS, OR (C) THE SERVICE WILL OPERATE WITHOUT INTERRUPTION.
10. Indemnification
10.1. You will indemnify, defend, and hold harmless FrontDesk Global, X3 E-Commerce LLC, and our officers, directors, employees, and agents from any claim, loss, or damage arising from (a) your use of the Service in violation of these Terms or applicable law, (b) content you publish through the Service, (c) your breach of any third-party platform's terms, or (d) your business operations generally.
10.2. We will indemnify you against any third-party claim alleging that the Service itself (excluding your content) infringes a U.S. patent, copyright, or trademark, subject to the limitations in Section 11.
11. Limitation of liability
11.1. TO THE MAXIMUM EXTENT PERMITTED BY LAW, NEITHER PARTY WILL BE LIABLE FOR INDIRECT, INCIDENTAL, CONSEQUENTIAL, SPECIAL, OR PUNITIVE DAMAGES, INCLUDING LOST PROFITS, LOST REVENUE, OR LOST DATA, EVEN IF ADVISED OF THE POSSIBILITY.
11.2. OUR TOTAL AGGREGATE LIABILITY ARISING OUT OF OR RELATED TO THESE TERMS WILL NOT EXCEED THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE EVENT GIVING RISE TO THE CLAIM, OR $100 USD IF GREATER.
11.3. NOTHING IN THIS SECTION LIMITS LIABILITY FOR (A) FRAUD, (B) GROSS NEGLIGENCE OR WILLFUL MISCONDUCT, OR (C) ANY LIABILITY THAT CANNOT BE LIMITED UNDER APPLICABLE LAW.
12. Dispute resolution
12.1. Governing law. These Terms are governed by the laws of the State of Michigan, without regard to conflict of laws principles.
12.2. Informal resolution. Before filing a formal dispute, you agree to contact us at [email protected] and try to resolve the issue informally for at least 30 days.
12.3. Arbitration. Any unresolved dispute will be resolved by binding individual arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules. Arbitration will take place in Wayne County, Michigan, or remotely. Each party will bear its own costs except as the arbitrator may order.
12.4. No class actions. You may bring claims only on your own behalf and not as part of a class action or representative proceeding.
12.5. Exception. Either party may bring a claim in small-claims court or seek injunctive relief in court for intellectual property infringement.
13. International use
13.1. The Service is operated from the United States. If you access the Service from outside the U.S., you do so at your own initiative and are responsible for compliance with local laws.
13.2. Data transfer. By using the Service, you consent to the transfer of your data to the U.S. for processing.
14. General
14.1. Entire agreement. These Terms, together with our Privacy Policy and AI Disclosure, are the entire agreement between you and us regarding the Service.
14.2. Modifications. We may modify these Terms with at least 30 days' notice to your account email. Continued use after the effective date constitutes acceptance.
14.3. No waiver. Our failure to enforce any right is not a waiver.
14.4. Severability. If any provision is unenforceable, the remaining provisions stay in effect.
14.5. Assignment. You may not assign these Terms without our written consent. We may assign these Terms to a successor in connection with a merger, acquisition, or sale of assets.
14.6. No third-party beneficiaries. These Terms do not create rights for any third party.
14.7. Notices. We may give notice via email to the address on your account. You may give notice to us at [email protected].
14.8. Headings. Section headings are for convenience only and do not affect interpretation.
Contact
X3 E-Commerce LLC d/b/a FrontDesk Global Email: [email protected] Web: https://frontdeskglobal.com State of formation: Michigan, USA
This document was drafted for FrontDesk Global by counsel review pending. Do not treat as final until signed off by qualified legal counsel.